The minimat is ideal as an inexpensive adjunct to an advertising campaign; as a reminder; a follow up or as a pointer to a web site or phone response line. While still a functional item, it is small and easily included in regular mailouts to clients. Great for trade show giveaways.

To ensure that your minimat is effective, keep the design clear and simple on the front featuring your logo, website or contact details and use the back to detail important information.